01 Dec Our SEO Strategy
Dramatically Increase Your Website’s Visibility
Your Website Needs To Be Better Optimized Than Your Competition…….Is It?
of visitors leave a website in less than 15 seconds
of all searches on Google include a geographical modifier like a city, state, or zip code
of consumers read local reviews before going to a business to make a purchase
of users never scroll past the second page of search results
Our Powerful & Proven Methods Will Get Your Website Found
We don’t use fancy tricks, cut corners, or risk getting penalized by Google and Bing. Our optimization strategy is based on our years of experience in ranking websites for keywords and phrases. By creating quality content, developing valuable links, and studying your competition, we can make sure your website shows up higher in search results than others. You can have the most attractive website in town, the best prices in the county, the greatest service in the state, or the best of anything anywhere in the world….but if you haven’t optimized your website for the search engines, then you might as well have built a store in the middle of the desert. Because today, everybody is using a search engine to find you!
SEO Is All In The Details. This Is How We Get You Ranked And Making Money!
Initial Research and Audit
The more we know about your company history, future goals, and current online presence, the better we are able to identify and focus on your ideal customer.
- Audit Client Website(s)
- Research Competitors, Market, Keywords
- Initial Ranking Report
- Mobile Website Evaluation
- Evaluate Social Media Presence
- Review Current Content
- Discuss Client Goals
- Develop an Organic SEO Strategy
On-Site SEO
Your website is the first place customers go to find out more about your company and it’s important to have it configured for maximum usability and rankings. We start with the following:
- Title Tags
- Meta Descriptions
- Headline Tags
- Content
- URL Structure
- Crawl Errors
- Page Speed
- Multi-Device Friendliness
- and tons more….
Off Site SEO
To take your website to the next level you will need fresh, engaging, and original content. Regular blogging, adding relevant web pages, and creating greatness that people want to share. In reality, adding strategic content to your website is the secret sauce to make all this SEO stuff work!
You know you have to have the right keywords and phrases on your website, but how can you put them there in a logical manner? With great content! We can help with the following:
Blog Posts
How-To Guides
Images
Written Articles
Ghost Writing
Custom Content
To take your website to the next level you will need fresh, engaging, and original content. Regular blogging, adding relevant web pages, and creating greatness that people want to share. In reality, adding strategic content to your website is the secret sauce to make all this SEO stuff work!
You know you have to have the right keywords and phrases on your website, but how can you put them there in a logical manner? With great content! We can help with the following:
- Blog Posts
- How-To Guides
- Images
- Written Articles
- Ghost Writing
Social Media
We look for ways to improve your search traffic not just on your website, but across the internet. A well-built, mobile-ready site with several pages of quality content is just the start. Have you spent a lot of time researching SEO for your website? I hope so, but beware, the internet is full of misinformation and many so called SEO ‘professionals’ have never ranked a page-one keyword! We make sure your online presence is complete across the entire digital spectrum:
- Search Engine Profiles: Google My Business, Bing Local, Yahoo Local
- Local Directory Placement
- Structured / Unstructured Citations
- Industry & Market-Specific Sites
- Media Outlets
- Social Sharing Sites
Site Analytics
Benchmarking your site and then measuring its incremental increases will help you to track future growth and available opportunities. SEO is a constant effort to move your website forward.
- Organic Rankings Movement
- Website Health
- Conversion Goals
- Website Traffic Acquisition
- Demographics
- Links and Social Impact
Coastal Marketing Strategies has the experience to turn your website visitors into customers!
We build websites from the beginning with SEO in mind. From day one, every word, picture, and page on your website plays a role in generating traffic from search engines. Every page on your site has the chance to be another door on the internet for a potential customer to find you. Once on your site, is your mission clear? Do customers know what to do next? Are your ‘Call To Actions’ concise?
Local Search Engine Optimization
Local SEO takes an understanding of the market, geography, and culture of the area to be effective. We are local and have the benefit of being accessible face to face.
SEO Focused Web Design
We build our sites with a focus on SEO or can optimize your existing site for SEO. We get to know your business inside and out so we can create aggressive and result-driven keyword campaigns.
Digital Marketing Services
The phone book as we know it has evaporated. Over 74% off all online search is for basic business info such as phone numbers and directions. Is your website ready for this?
Responsive Website Design
More than ever, your website has to be mobile-friendly. Over half of all website traffic is from a mobile device such as a smartphone, tablet or handheld device. Your site has to look great on all of these screens.